Flowkit was born out of my personal struggle with procrastination and health. I needed systems that actually worked and a comfortable, ergonomic setup to help me beat procrastination and to improve my well-being. Hunting for the right things all over the internet and in physical shops was a nightmare, so the idea for FlowKit was born.
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I didn’t want to just create another productivity tool. I wanted to build a brand that made it ridiculously easy for students, content creators, and remote workers to juggle chaos and creativity. FlowKit had to feel calm, empowering, and adaptable—like a minimalist workspace designed just for your mind.

At its core, FlowKit offers tailored productivity kits that align with different needs, energy levels, and budgets. The name refers to the state of, coined by Mihaly Csikszentmihalyi, a Hungarian-American psychologist known for his work on happiness and creativity.
In this project, I started on developing FlowKit’s brand identity. The goal? To make people feel like productivity doesn’t have to be rigid—it can flow with you.